AI Visibility Tracking
When AI answers the question, does your brand appear?
See how your business shows up in sampled AI responses. Inspect available excerpts, compare competitor mentions and check the sources providers return—so you can make decisions with more than a score. New to AI visibility? Start with the practical guide.
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Understand the signal
Brand mentions, source citations and the difference between them.
Search rankings tell you where a page appears in results. AI visibility tells you whether your brand is mentioned or your site is cited in a particular answer. Review both: a strong position in one does not guarantee presence in the other.
Your presence in sampled AI answers
See the share of completed AI responses in your category that mention your brand or competitors, aggregated across available providers such as Perplexity, ChatGPT, Claude, Gemini, Grok, and DeepSeek.
Perplexity citations and provider mentions
Review citation URLs returned by Perplexity and mention-based evidence from the other supported providers. A brand mention and a source citation are different signals.
Read available AI answer excerpts
Inspect available answer excerpts, returned sources and competitor references. Some responses have no saved excerpt.
Compare with your competitors
Add up to five competitor domains and compare mention rates across completed responses and available query groups.
Questions shaped by your business
Explore brand, category, differentiator and informational questions informed by your brief and locations. These are samples, not a measure of local market share.
Choose what to investigate next
Review gaps in recorded AI mentions alongside website findings to identify work that deserves a closer look.
Provider coverage
Six providers. A clear record of what each returned.
Your business brief informs the questions. AnswerMetrix checks completed responses for brand mentions, available citations and answer excerpts. Provider access and response formats vary, so review the coverage and date behind each measurement.
Measures available Perplexity responses for Share-of-Voice, citation evidence and competitor comparison.
Measures available ChatGPT responses for Share-of-Voice, citation evidence and competitor comparison.
Measures available Claude responses for Share-of-Voice, citation evidence and competitor comparison.
Measures available Gemini responses for Share-of-Voice, citation evidence and competitor comparison.
Measures available Grok responses for Share-of-Voice, citation evidence and competitor comparison.
Measures available DeepSeek responses for Share-of-Voice, citation evidence and competitor comparison.
When evidence is missing: Providers can fail, decline a query or return no source links. Check the measurement’s availability and coverage before drawing a conclusion. An unavailable response is not an answer that omitted your brand.
Share-of-Voice
Compare your share of the answers sampled.
Share of voice is the proportion of completed answers in a query set that mention your brand. Compare it with the competitors you choose, and inspect the available response excerpts and sources to understand the result. Some responses have no saved excerpt.
- Track up to 5 competitor domains
- Break down by query type: brand, category, differentiator, informational
- Use your brief to inform geographic query scope
- Compare SOV across scan runs to track trend
- Find sampled questions where competitors appear and your brand does not
From question to evidence
Ask. Read. Compare. Decide.
Each measurement starts with a set of questions. AnswerMetrix analyses the completed responses and shows the available evidence. Check missing or stale coverage before comparing one scan with another.
Build your query set
Use your business brief to shape questions about your brand, category, differentiators and customer needs.
Query available providers
Queries are sent to supported providers such as Perplexity, ChatGPT, Claude, Gemini, Grok, and DeepSeek when available. Completed checks contribute to the results; failed or missing responses appear as coverage gaps.
Analyse returned evidence
Inspect recorded brand mentions, available excerpts and source links, including references to your chosen competitors.
Calculate SOV and report
Review mention rates by provider and query group, alongside measurement dates and coverage gaps.
Find out how your brand appears in AI answers.
Start a free diagnostic. Review the response evidence and share-of-voice measurements available for your website.
No credit card required. Ongoing delivery needs an eligible plan and a supported connection.